Dynamic ColorSHIFT Training
Thank you for visiting the training for Dynamic ColorSHIFT. Please review this information and complete the brief 3-question assessment at the end. (This training cannot count towards your goal without a completed assessment.)
ORACLE Lighting's Dynamic ColorSHIFT system is the latest development in our line of innovative LED modifications for any vehicle. This technology features individually addressable LEDs which pack a ton of unique features that allow the user to run moving color patterns in addition to solid colors. Conveniently controlled through a free smartphone app, these products create a vivid eye-catching lighting effect with over 200 pre-programmed moving patterns as well as static color control.
Dynamic ColorSHIFT products may look similar to our normal ColorSHIFT off the bat, both featuring 5050 RGB LED chips, but each LED on a Dynamic ColorSHIFT circuit board has an intelligent IC chip which controls that specific LED. This type of intelligent system allows individual LED (or “pixel”) adjustment for total control of the brightness, color, and action speed of each individual LED. This technology unlocks a variety of capabilities and creates seamless motion flow effects for a big visual impact.
We offer a variety of Dynamic products like wheel rings, underbody strips, halo and DRL kits, full headlight replacements, and more.
The Dynamic package often includes:
• Dynamic ColorSHIFT product
• LED Voltage Regulator
• Data Splitter Hub
• Bluetooth LED Controller
• Plug and Play Wiring Harness
Please review our example installation guides for Dynamic ColorSHIFT. Other troubleshooting and installation FAQs are listed below for reference as well.
New user-friendly design is a simple plug and play design making wiring easy for even a novice. Connect the ring terminals to the + and - battery terminals then control your lights from the smartphone app. Check the individual product page or installation guide for the proper app protocol to use for optimal performance.
This video is an example of the Dynamic installation of a headlight product. The process will vary by kit so check product page for vehicle specifications.
Many customers will want to pair their products so it's important to know how to best use products together. This will result in an easier install and a better functioning setup! Here's some of our suggestions for pairings:
Multiple Dynamic ColorSHIFT products + included Bluetooth Controller with app: Controlling multiple Dynamic products is made easy within the app. Install using the included controller and sync inside the app. For example, pair the 4229-332 Dynamic ColorSHIFT underbody kit or 4215-332 Dynamic ColorSHIFT wheel ring kit with a Dynamic ColorSHIFT halo kit for a eye-catching look across multiple parts of the vehicle.
One of the other perks of using a Dynamic ColorSHIFT kit is the everything-included package. With all the necessary components included, this makes the ordering and reselling process very simple.
Our Premium Headlight Sealant (also available in a bulk-discounted case quantity) is specifically formulated for automotive headlight sealing applications. The waterproof silicone has a tack time of 30, minutes and cures in three hours (6 hours recommend to ensure full cure.)
You should complete the requirements to be listed as an Installer or Preferred Installer on our retail-facing store locator. This is a great way to get in front of local customers as our team forwards them to this search tool to find authorized shops in their area. With more than 1,500 monthly visits to this tool, you should take advantage of this placement. Once you finish the program to be a Preferred Dealer, you will be designated as a Preferred Installer as well.
To be listed online as an Installer/Preferred Installer, you must these simple steps:
• Complete one installation at your shop.
• Send a photo of this installation to your sales rep and list the product(s) used.
• To be Preferred, you must complete the regular requirements for a Preferred Dealer (3x quarterly trainings, meeting J-15+ goals directly, and maintaining a retail location).
In your showroom or store lobby, one great idea is to set up a display with a nearby control option for easy demonstration or letting customers see how it works with them. You can create your own display, especially if you shop is able to offer additional custom services. Choose a halo or DRL kit installed inside a spare headlight or fit a tire setup with a Dynamic wheel ring. Keeping a display on a countertop or nearby for easy demonstration will help your customers feel comfortable selecting that product. It will encourage customers to ask questions about your product offerings and install process when they are able to see quality workmanship up close.
If you have a shop truck or promotional vehicle, consider installing a Dynamic ColorSHIFT product on the vehicle to showcase the installed result when consulting with customers. Being able to see what the product will look like in person will help customers feel more confident with their choice. If the vehicle has multiple products, you can easily demonstrate how to control them together.
It takes a customer's trust to choose a shop to perform labor on their vehicle, and many people turn to social media to see your handiwork and other people's experience.
When promoting on social media, choose high-quality photos and videos to show off the product you offer and tag @oraclelights so people know that you are an authorized dealer. Where possible, promote your installation service by taking photos of your own work and update followers on build progress. If you choose to use a customer's photo or one you find on our profile, remember to credit the vehicle's owner. If you have a large build that displays your work well, you can consider hiring a local photographer to take professional photos (with the customer's permission) to use for promotional purposes. Tag your shop location and use hashtags such as #customheadlights #oraclelights #rgblighting.
Posting on your Instagram or Facebook Story will also help more people find your page; Instagram especially promotes Stories over regular postings! Use a location tag for your shop, and that will show your Story the Explore page of customers near you. Be sure to have your contact information on your profile so they can easily contact you or invite them to message you on the platform if it is regularly monitored.
You can even display a tablet or television in your showroom with a slideshow of the photos you take and post. Many people like to see how the products will look when installed on their vehicle so use photos of the services you actually offer on your most regularly service vehicle. We've included a few examples for you here:
Example #1: Your business services many trucks and off road vehicles so you feature a truck with a new wheel setup with the Dynamic ColorSHIFT wheel rings on display.
Example #2: Your shop has Mopar-driving customers so you post a Challenger with eye-catching Dynamic ColorSHIFT halos with a call to stand out from the rest at their new cruise.